Btw – we tweet work stuff @addictivemobile and I do a wider range @simonbigpicture – do connect. Quick Reads
Facebook are testing out a dislike button – and as we predicted
- it’s emoji based and covers a wider range of emotions
And you can now use a video for your Facebook profile picture
. Will brands start to sponsor these? They can now ‘sponsor’ selfies on Snapchat
In the more traditional advertising arms race Facebook are now readying their DSP
As Instagram ads roll out this is a good look at how brands are using organic posts
to engage their customers. And an early look at a modest ad spend on Instagram
As an alternative to ad funding, micropayments have long held promise butBlendle is now starting to get traction with publishers and users Is the home screen dead?
Notifications and widgets are starting to replace clicking on buttons.
The GAFA battlefield heats up. Amazon is to stop selling Google Chromecast and Apple TV – because they don’t interact well with Amazon prime video.
Is this just a way to strong arm Google and Apple into supporting Amazon video?
Few people have had a career like Barry Diller – he ran Paramount studios, launched Fox TV and then a visit to a home shopping TV station converted him to ecommerce
and he now runs Expedia, Match and more. This interview is a great look into how unreal VC valuations are
and he also shares his view on what’s happening to TV. Finally
- The New York Times has used an adblocker to measure the impact of ads and associated tracking on users data plans by looking at the load times of the top 50 news sites.
In over half the examples it takes longer to load the ads than it does the editorial content.